Brisbane’s iconic and heritage-listed cinema, The Regent, has been reborn as the new home of the Brisbane Visitor Information and Booking Centre.

The majority of the theatre was demolished in 2011, with only the Grand Foyer, staircase and ticket box remaining.

Lord Mayor Graham Quirk says the relocation of the visitor information centre from a free-standing structure in the Queen Street Mall to The Regent would breathe new life into the building.

“Dating back 85 years, The Regent is a much-loved historic icon of Brisbane, being characteristic of a classic 1920s picture palace which at the time marked the development of Queen Street as a cultural precinct,” Cr Quirk said.

“It even has some mysteries including a bullet hole in the ceiling which has been the source of many stories over the years.

“Our visitor information centre plays a vital role in growing leisure tourism in Brisbane, providing around 1800 people per day with events and entertainment information, itinerary planning, brochures and maps, public transport advice, general tourist advice and tour and accommodation bookings on behalf of our operators.

“The move to The Regent has provided the centre with more space, the opportunity to install new technology, extended areas for travel bookings and improved tourist information facilities.”

The information centre will operate concurrently in both The Regent and the free-standing mall premises during the busy holiday season, before the mall structure is demolished in February or March next year. The demolition of the structure will leave more space for pedestrians and help to open up the layout of the mall.

The new information centre has been designed and fitted out by ISPT, The Regent building owners, at no cost to the city.

“It is a prime opportunity to reactive the building’s ornate Grand Foyer into a wonderful space for residents and visitors, with public areas and seating designed to fully engage with its significant heritage qualities,” IPST Development Services general manager Chris McCluskey said.

Do you miss The Regent? Will you visit the new information centre? Let us know in the comments below!