Westfield Insider and all-round style icon Alyce Cowell went shopping with bmag to scope out the hottest summer fashion trends.

Alyce Cowell is a blogger, writer and skilled stylist who has the enviable job of being The Westfield Insider. She scored the coveted job three years ago and today she is responsible for running the Westfield blog, recognising the latest trends and identifying good value purchases. Here are her tips for how to work the summer fashion trends.

Floral crowns

Festival season is right around the corner and floral crowns and headbands are at the top of my list! They add personality to any summer outfit, and are versatile enough to wear from the beach to a summer wedding.

Cutout style heels

Sport luxe is one of my favourite trends for SS13. It’s what all the cool girls are wearing! Cutouts and mesh are the calling cards, so these pictured Portmans heels allow you to experiment with a style we’re all familiar with!

Boyfriend jeans

You might’ve noticed that boyfriend jeans have taken over lately? They’re a little more forgiving than denim cut-offs but the light-wash shade, cuffs and rips make them casual enough for summer.

Bangles and cuffs

Clean cuffs and bangles look great against our tanned summer skin, and I love how this one pictured from Bardot adds a bit of edge to any outfit.

White on white

Head-to-toe white is another of my top trends – it’s clean, fresh, modern and more flattering than you think! There is plenty of white around, so even if you’re not into the all over look, try wearing it as a statement piece.



All fashion supplied by Westfield Chermside.