Help save the lives of babies by getting on board with Red Nose Day this month.
National health charity SIDS and Kids are urging Queenslanders to play their part in the quest to help save babies’ lives by supporting Red Nose Day on Friday 26 June.
The call for action comes as Queensland is revealed as having one of the highest instances of Sudden Infant Death Syndrome (SIDS) across Australia.
According to recently released figures from the Australian Bureau of Statistics (ABS), the Sunshine State accounted for well over a third (35 per cent) of all SIDS instances across Australia in 2013, placing them joint highest with New South Wales. Elsewhere across Australia, 15 per cent of SIDS were recorded in Victoria and 5 per cent were documented in Tasmania.
The ABS figures also showed Queensland was subject to the second highest number of overall Sudden Unexpected Death in Infancy (SUDI) with 34 recorded in 2013, following closely behind New South Wales with 39.
Despite an 80 per cent decrease in the rate of SIDS deaths over the past 24 years, SIDS and Kids Australia CEO Associate Professor Leanne Raven said that figures were still unacceptably high, especially across Queensland and New South Wales.
“We find it extremely concerning that Queensland and New South Wales come out on top for SIDS and SUDI and that their figures are so much higher than all other states across Australia,” she said.
“Despite huge improvements over the last quarter of a century there are still far too many devastating cases taking place each year and we still have a long way to go.
”The only way that we can be a step closer to eradicating this highly destructive problem is with funding for additional research into effective preventions. SIDS and Kids relies heavily on the support from the community and we encourage everyone to get involved with the Red Nose Day cause.”
Red Nose Day helps raise money for vital research into SUDI and SIDS as well as providing support to affected families. Queenslanders can get involved by purchasing a red nose or other Red Nose Day product, making a donation or by setting up an individual Everyday Hero fundraising account.
For the fashion conscious among us, Red Nose Day will also be introducing a new jewellery range featuring a delicate necklace and bracelet, with a subtle and stylish red nose design.
For more information and to donate, visit www.rednoseday.com.au .