Visitors to Indooroopilly Shopping Centre today will be the first to see its 30 new fashion stores open, in the latest phase of the $450 million redevelopment.
Staggered openings of new stores and sections of the new mall will run through until June 2014, and the final redevelopment will see a new David Jones, a revitalised Myer and an outdoor dining precinct open.
Today’s store openings reveal a fresh section of the shopping centre, which has been undergoing development for the past two years.
Brands include: Sambag, Saba, Marcs, Metalicus, Review, City Beach, Lululemon, Tony Bianco, Jigsaw, Glassons, Seafolly, Honey Birdette, Sportscraft, Seduce and Rodd & Gunn.
Sambag’s Sam Wagner will be on hand today to personally unveil her second Queensland store, a 79sqm space which will showcase the brand’s iconic ballet flats and leather accessories, as well as apparel.
“A second Queensland store is a wonderful milestone, having only opened the first in 2012,” says Sam.
“It’s the adventurous sense of style prevalent in Brisbane that we love most of all, our customers there have a cool confidence and love trying something new.”
The next stage of store openings will roll out in May and includes an impressive lineup of Australian designers, including Carla Zampatti, Zimmermann, Scanlan Theodore, sass & bide, Manning Cartell and Camilla.
Internationals Ted Baker and Mecca Cosmetica will round out a new designer precinct.
Indooroopilly Shopping Centre manager Leah Mienert says the centre’s designer precinct is the first of its kind in Queensland and will revolutionise the high-end shopping experience for Brisbane customers.
“For many designers, this is either the first time they have offered their products in Brisbane or outside of Brisbane’s CBD,” she says.
Unveiling its first Queensland store at the centre, Ted Baker says Indooroopilly is a natural fit for the brand.
“I have been looking for the perfect location in Brisbane for some time now and the new extension of the Indooroopilly mall is the perfect home for Ted.
“Sitting alongside an excellent array of Australian and international brands, I know we’re in great company.
“Each Ted store is tailored to reflect both my own style and the immediate surroundings.
“Brisbane will be no different, taking over Sir Thomas Brisbane’s voyage to the edge of the universe, we have created a store inspired by his love and fascination with astronomy.”
Combining sight, sound and varied textures within the boutique, Camilla at Indooroopilly Shopping Centre will showcase the complete range including women’s, men’s, and children’s fashion, accessories, candles, cushions and other homewares.
“The Indooroopilly Shopping Centre Camilla boutique is a one of a kind,” says designer Camilla Franks.
“It is an expansion of the brand into a premium Queensland shopping district.”
Indooroopilly Shopping Centre is at Moggill Rd, Indooroopilly.