Wedged between Ballina and Byron, Lennox Head is the little sister of hot spot Byron Bay, offering much of the charm with less of the crowd.

Where Byron revels in being the hippest town on the northern New South Wales coast, Lennox Head is content to keep to itself – but it’s fast becoming the worst-kept secret on the New South Wales North Coast.

Known for its iconic right-hand point break, surfers the world over have long made pilgrimages to Lennox to try the waves. But the culture is shifting from sleepy surfer’s village to chic seaside town, with elegant seafood restaurant Ellenix and trendy Quattro Italian Restaurant cosying up beside boutiques on the main strip.

Lennox is still family-friendly though, with the Lake Ainsworth caravan park perched on the edge of Lake Ainsworth and only a stone’s throw from the beach. It features two new amenities blocks and a camp kitchen; don’t forget your kayak or stand-up paddleboard – the lake’s calm water is perfect for water sports.

On our visit we ventured up to Byron for shopping and a beer at the Beach Hotel; road tripped out to Protesters Falls in Nightcap National Park, stopping in at The Channon Gallery on the way; and zipped down to Ballina to catch a late screening of American Hustle, proving that staying outside of the busier towns really isn’t an inconvenience.

Breakfast at Blackboard Cafe was delectable crepe samplers and a smoothie in a jar – you can’t escape that particular cafe trend no matter where you go – and to work off the calories, a long walk with Lizzy the dog along off-leash Seven Mile Beach followed by an afternoon surf session on those famous waves.

Just far away enough to count as an escape but close enough to avoid a plane ride, Lennox Head offers a quieter option for a New South Wales North Coast holiday but doesn’t skimp on the essentials.

Check out this seaside town before it’s discovered by the masses and loses its sleepy charm.