Mums can need a hand to get out of the fourth trimester, writes Emily Jade.
Most new mums can attest to losing their fashion identity post-baby.
Clothes don’t fit us the same and our choices revolve around the lowest possible maintenance i.e. not needing ironing.
When a new mum is ready to shred the maternity gear into a million pieces and send the feeding bras on a one way trip to the furthest corner of space, local stylist Lise Carlaw (pictured) is the fashion-forward mumma who holds their hand and yanks them out of the land of stretchy pants, or the fourth trimester as fashion designer Sacha Drake once called it.
After 15 years travelling the world as a fashion model the Norman Park mother of two reinvented her fashion self through her personal Facebook page titled Re: My Style.
Carlaw is a hit with suburban mums because of her quick wit and self-deprecating posts, but most of all because of her savvy way of interpreting high-end fashion and making it affordable and wearable for mums in the suburbs.
Amongst adorable picture posts of her children, she peppers the latest fashion trends including where to find them, how to wear them, and most importantly why we should be wearing them. And that is because life is too short not to be fashionable.
“Mums want clothes that they feel good in. They still want to feel like who they were prior to having kids,” Carlaw says when I question why mothers seek her services to re-invent themselves post childbirth.
“You are grappling with a new you. There is a shift in attitude and in the way you perceive yourself. Is that too short, or too low cut, I’m a mother!” Carlaw laughs as she explains the common comment women make to her.
“Celebrity mums also make it hard because they step out looking fashionable and sexy and here we are, stuck without all the help.”
But Carlaw claims the rise of the mummy makeover market is not always about losing their fashion identity or self-assurance.
“It’s about re-educating women where to shop and having a game plan. Mums always put themselves last and while fashion seems hedonistic, and doesn’t solve the worlds problems, a great makeover puts a bounce in their step and re-invigorates, that can’t be a bad thing.”
Carlaw’s top three tips for a mummy makeover:
1. Really look at your cupboard. Do an audit of every single item. Throw out any piece that makes you feel a little bit yuck. Even if you are left with bare bones you will wear what’s left and feel good.
2. Construct a wish list of key items that you need. When you get the urge to shop instead of being distracted by the trend that will do nothing for you, stick to the list.
3. Trust the shop assistants. Most of them are fabulous and really know their stuff and more often than not you will develop a relationship with them, which will make future shopping easier.